Propiedad intelectual
Navigating the Metaverse: The Future of Brand Ownership
Explore the Impact of the Metaverse on Brand Ownership! From immersive experiences to legal challenges, we're delving into how businesses can navigate this new digital landscape.
Intellectual property in the bio-sector research
Intellectual Property is a powerful legal and economic instrument. In our “knowledge economy”, patents are the preferred I.P.
Between patents and trade secrets: A question of trust
Business innovation in Peru has traditionally been based on business secrecy - intuitively and without much analysis.
The patent and its relationship with competitiveness
The generation of knowledge constitutes the capital of the intangible economy.
The brand in motion
Moving or animated brands are those that, with the advent of television, video and their globalization, have meant a link between moving images and brands.
WONDER WOMAN vs. WONDER MUM
DC Comics ha perdido su intento de evitar que Unilever registre la marca comercial 'Wonder Mum'
PUMA VS GEMMA GROUP
PUMA VS GEMMA GROUP: Puma pierde ante el Tjue
POST-COVID FUTURE: Gain trust and reactivate trade with certification trademarks
Society will adopt a new culture of habits based on hygiene and distancing.
